Growth

Business Development

Core practiceGrowth

Growth choices backed by evidence and built for execution

We identify where growth is most credible, define how to win and build the commercial engine required to enter, partner, sell and scale.

Challenges we help address

  1. 01

    Market attractiveness is assessed without testing accessible demand or the organisation’s right to win.

  2. 02

    Growth portfolios contain too many priorities and no transparent selection criteria.

  3. 03

    Partnership economics and governance are addressed after commercial terms have been discussed.

  4. 04

    Sales channels, qualification criteria and performance reporting are developed after launch.

We identify where growth is most credible, define how to win and build the commercial engine required to enter, partner, sell and scale.

Sub-services

Capability pillars

Growth Strategy

Representative mandates

Representative mandate

Market-entry and go-to-market programme

Test accessible demand, competitive position and the organisation’s right to win, then define the proposition, pricing, channels, sales model and launch priorities.

Representative mandate

Partnership and joint-venture design

Evaluate partner options, align the commercial case and establish governance, decision rights, performance measures and a practical route to mobilisation.

Client outcomes

What changes when the mandate lands — and where it connects across our markets.

A prioritised growth agenda supported by market evidence.

Market-entry and partnership choices supported by clear business cases.

A defined go-to-market model covering proposition, pricing, channels and sales execution.

Commercial performance managed through qualified pipelines and measurable conversion.

How we deliver

How the work is sequenced, governed and handed over.

  1. 01

    Assess demand, competition and strategic fit.

  2. 02

    Prioritise opportunities and develop the business case.

  3. 03

    Structure partners, economics and governance.

  4. 04

    Design the go-to-market and sales model.

  5. 05

    Support launch, performance review and capability transfer.

Questions we get asked

  • Yes. We validate the assumptions that affect execution, then focus the mandate on market entry, partnerships, commercial design or sales enablement.

  • Where relevant, we identify and assess potential partners. Selection remains evidence-led and subject to the client’s governance and due-diligence requirements.

  • Measures are agreed at the start and may include qualified pipeline, conversion, revenue, margin, launch milestones and partner performance.

Answers reflect how we typically work. Your first conversation will reference your situation, not a standard script.

Connect with our Business Development team

Connect with our Business Development team

Start with a focused conversation about the decision, context and outcome you need. We will involve the right capability lead from the outset.

Connect with our Business Development team

Practice lead

Mohamed Galal

Chief Executive Officer, Riyadh

Holds the integrated mandate across capital, growth and institutional work