Innovation

Innovative Solutions

Core practiceInnovation

New ventures tested before capital and reputation are committed

We help organisations turn an early opportunity into a tested proposition, a credible business model and a disciplined decision to scale, reshape or stop.

Challenges we help address

  1. 01

    Innovation activity is measured by ideas generated rather than evidence produced.

  2. 02

    Pilots are designed around favourable conditions and do not test commercial reality.

  3. 03

    Failure conditions and investment gates are not agreed before resources are committed.

  4. 04

    Promising concepts lack an ownership, funding or governance model for scale.

We help organisations turn an early opportunity into a tested proposition, a credible business model and a disciplined decision to scale, reshape or stop.

Sub-services

Capability pillars

Opportunity & Problem Framing

Representative mandates

Representative mandate

Concept validation and controlled pilot

Convert an early idea into explicit assumptions, a testable proposition, pilot measures and evidence-based criteria to scale, reshape or stop.

Representative mandate

Venture and partnership structuring

Define the business model, investment case, ownership, partner roles, governance and mobilisation requirements for a new venture.

Client outcomes

What changes when the mandate lands — and where it connects across our markets.

Opportunities framed around a defined customer and measurable problem.

Business models supported by tested demand and unit economics.

Pilots governed by success measures, learning objectives and stop conditions.

Venture structures and scale decisions supported by evidence.

How we deliver

How the work is sequenced, governed and handed over.

  1. 01

    Frame the opportunity and strategic relevance.

  2. 02

    Design the proposition and business model.

  3. 03

    Test critical assumptions through prototypes and experiments.

  4. 04

    Run a controlled pilot and evaluate evidence.

  5. 05

    Structure the venture and decide to scale, adapt or stop.

Questions we get asked

  • Ideas are screened for strategic relevance, customer value, commercial potential, feasibility and the cost of resolving uncertainty.

  • Ownership is agreed in the engagement and venture structure before development begins.

  • Yes. A disciplined stop decision protects capital and releases capacity for stronger opportunities.

Answers reflect how we typically work. Your first conversation will reference your situation, not a standard script.

Connect with our Innovative Solutions team

Connect with our Innovative Solutions team

Start with a focused conversation about the decision, context and outcome you need. We will involve the right capability lead from the outset.

Connect with our Innovative Solutions team

Practice lead

Mohamed Galal

Chief Executive Officer, Riyadh

Holds the integrated mandate across capital, growth and institutional work